austin isd students running with marathon kids program from Davis Elementary

Meet Our New Partner: BRCĒ

Marathon Kids is excited to partner with BRCĒ, an innovative athletic brand focused on helping kids stay active and moving with confidence.

Recently featured on Shark Tank, BRCĒ creates patented motion-lock shoelaces, laces that tighten under movement instead of loosening, so kids never have to stop to retie.

Like Marathon Kids, BRCĒ believes in removing barriers to movement and helping kids focus on what matters most: building confidence, having fun, and staying active.

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A Partnership That Gives Back

Our partnership with BRCĒ is about more than shoelaces. Together, we're working to help more kids experience the benefits of movement while supporting the Marathon Kids mission.

When you purchase BRCĒ laces on their website using code MK15, you'll receive 15% off your order, and 20% of your purchase will be donated back to Marathon Kids.

Every purchase helps Marathon Kids continue providing programs, resources, and support that empower kids to build healthy habits and lifelong confidence through movement.

Whether your child is running laps at school, playing on the playground, or participating in a local race, BRCĒ and Marathon Kids are working together to keep kids moving.

Meet Our Winning Designer and Her T-Shirt!

We're excited to announce the winner of the Marathon Kids x BRCĒ T-Shirt Design Contest!

Congratulations to Madison from Bonny Slope Elementary whose creative design was selected to become an official Marathon Kids x BRCĒ T-shirt!

As our winning designer, Madison will receive a $175 prize package, including a gift card to DICK'S Sporting Goods and some awesome swag from Marathon Kids and BRCĒ.

And, of course, she'll get to see her artwork brought to life on a real T-shirt!

A huge thank you to everyone who submitted a design. We loved seeing the creativity and imagination that went into each entry, and we're grateful to everyone who helped make our first Marathon Kids x BRCĒ T-Shirt Design Contest such a fun celebration of movement and creativity.

Celebrate Madison’s creativity with a winning shirt of your own! Grab the official Marathon Kids x BRCĒ T-shirt directly from BRCĒ.

20% of the proceeds goes directly back to Marathon Kids!