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For Release: 8/11/2020

AUSTIN, Texas – For 25 years, Marathon Kids has been encouraging kids to run for their mental and physical health with real results. That’s why they’re kicking off their 25th anniversary season with a virtual relay race that will bring together athletes, hikers, walkers, and past and current Marathon Kids runners from all over to celebrate this historic milestone, presented by Academy Sports + Outdoors.

During the entire month of September, Marathon Kids is asking people to come together around the country to run or walk a cumulative 25,000 miles—slightly more than the circumference of the earth! In a partnership with FitRankings, they’ll be tracking miles from participants near and far. 

To register for this epic virtual event, visit marathonkids.org/weruntheworld. Registration starts at $10, but everyone is invited to pay what they can. There are rewards at every donation level from $10 to $50, which include a virtual race bib, virtual badges that celebrate personal mile markers, event T-shirts, and more!

Founded in Austin in 1995, Marathon Kids is a nonprofit on a mission to get kids moving. The Marathon Kids program is implemented in Austin ISD districtwide, as well as hundreds of other schools across the country. Kids who participate in the running and walking program set goals to cover a cumulative four marathons, or 104.8 miles, one mile at a time over the course of the school year.

As of 2020, the Marathon Kids program is offered at no charge for all schools and community organizations and includes access to Marathon Kids Connect, the organization’s new physical activity tracking app and reporting platform. Marathon Kids Connect was developed to make it easier than ever to track and report on kids’ active time, and it will help to meet students’ shifting needs if the 2020–21 school year includes periods of distance-learning from home. Teachers and coaches can use the platform and app to connect, get involved, and support their student runners in making progress, hitting milestones, and celebrating achievements.

More About Marathon Kids

Marathon Kids has inspired more than 2.5 million children over the past 25 years to live happier, healthier lives.

When kids participate in Marathon Kids, they have a much better chance of getting enough daily physical activity. That’s good news for their bodies and their minds. When kids feel healthy, they perform better in school, exhibit better behavior, and make better choices.

Research shows that the Marathon Kids program gets kids active and jump-starts long-lasting healthy habits. Through running, Marathon Kids shows kids they can achieve more than they ever thought possible. Visit MarathonKids.org to learn more.

About Academy Sports + Outdoors

At Academy Sports + Outdoors, we kickstart fun by inspiring play. At each of our 259 locations, we carry a wide range of apparel, footwear, hunting, fishing and camping equipment, patio sets and barbeque grills, along with sports and recreation products, at everyday low prices. For more information about Academy Sports + Outdoors, visit academy.com.

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Don’t miss Austin’s largest outdoor game festival in September 2020

For Immediate Release: 1/15/2020 

AUSTIN, TX – On the afternoon of Saturday, September 26, 2020, companies, collegiate teams, social athletic clubs, and families will gather at Circuit of the Americas for a challenge like Austin’s never seen before—the first annual TAG! Level Up event, benefiting Marathon Kids. Expect a festival atmosphere at this extraordinary game day, featuring themed tag arenas for adult teams, a kids’ zone for families, music and games, food, and drinks, and more. With tag games for competition and recreation, people of all ages and fitness levels are stepping up to the challenge.

Each TAG! arena will have its own game facilitators as well as themed games and prizes. Attendees can register as individuals or teams and jump in a game or two—or compete all afternoon! Simply want to cheer on the teams from the sidelines? You can also register as a spectator and enjoy all the event has to offer without breaking a sweat…at least, not much of one. It is Austin, after all! 

Heads-up, companies and corporations! TAG! Level Up offers myriad opportunities for businesses and corporations to get involved—starting with companies seeking a unique team-building experience. TAG! arenas can host up to 100 players at a time, and your coworkers will love running, shouting, diving, evading, and accessing their inner kid together. Sign up as a corporate team and compete together! 

We are also seeking vendors who’d like to set up a booth to display their products and services in front of two thousand-plus people. Special prices are available for nonprofits as well as for tables in the open pavilion. 

Want to sponsor this Austin original event? Join sponsors Whole Foods Market, and Tito’s Handmade Vodka in supporting Austin kids! All proceeds from TAG! Level Up will benefit Marathon Kids, inspiring kids to Level Up and be healthy and active for life. Sponsorships range from $1,000 to $50,000, and sponsors will receive benefits such as branding opportunities at the event—including entrance, obstacle and perimeter signage—as well as DJ announcements and speaking opportunities. Email tag@marathonkids.org for more information. 

Calling all volunteers! Volunteers are invited to come help out at TAG! and be a part of an incredible community with the goal of setting kids on the path toward a healthy, active lifestyle! 

About Marathon Kids: Founded in Austin in 1995, Marathon Kids is a nonprofit organization that seeks to get kids active and keep them active for life. With coach-led run clubs in schools across the country, including 81 elementary schools across Austin ISD, we provide fun running experiences for kids, regardless of their backgrounds or abilities. We have transformed the lives of 2.5 million children so far by showing them they can achieve more than they ever thought possible through daily physical activity. Find out more at MarathonKids.org and Taglevelup.com